Blogs by "Ritesh Nayak"
Ritesh Nayak
Ritesh Nayak

Co-founder at @muHive, a real time social customer engagement product on the cloud. I manage sales, product development, marketing and content strategy and I have been in the social business industry for over 4 years. I write about the products, SaaS, starting up, customer engagement, marketing/sales and technology.

  • Piracy and freemium killed the Indian software buyer

    November 18, 2013

    Nobody in India buys software. If the above sentence draws your attention, read on! If you are based out of India, think of the last time you bought software (yes packaged products). Now think of… MORE >>

  • Demystifying SaaS conversions – a pragmatic approach to improving your website

    November 04, 2013

    The biggest challenge a start-up faces in its first year is not discovery but assertion. Assertion comes from customers agreeing that the product is of value and can provide RoI for both time and money…. MORE >>

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