CEO Attributes for Leading a Company from Launch to Success

Editor’s Note: InnovizeTech Software and its product, Sapience, is an early leader in India’s emerging software products story. Earlier in his career, InnovizeTech’s CEO and co-founder Shirish Deodhar founded two IT services companies, which had successful exits to Symantec Corp. and Symphony Services. Deodhar is also the author of the book, “From Entrepreneurs to Leaders.” In this article, he shares with SandHill readers his insights on personal attributes that are necessary for a CEO to lead a company from launch to mid-stage to success.

InnovizeTech Software is based in Pune, India, and started operations in early 2009. Its product, Sapience (meaning wisdom, astuteness and the intellectual ability to penetrate deeply into ideas), helps companies to increase work output by 15-20 percent – without requiring any change in existing processes. It’s a patent-pending, award-winning solution and the first such product that is designed for the enterprise. It gives managers the “big picture” about work effort while respecting and protecting individual privacy. Sapience is available in a SaaS model for SMBs and supports on-premise installation for select large customers.

Four key attributes of successful early stage CEOs

Success as a CEO is not guaranteed. The best CEOs may fail, and someone not as good may get lucky. Still, there are four personal attributes and mindsets that I believe are crucial for becoming a successful CEO.

1. Integrity and optimism

You will be selling your vision to co-founders, employees, investors and customers. The actual product may end up being very different from the initial concept. Earning and retaining people’s trust through the inevitable transitions is possible only if the CEO’s integrity is self-evident in his/her communications and actions on a continuing basis.

A successful CEO must be optimistic. This does not mean a blind belief that everything will go well or pretending that everything is okay when it may not be. It is more an attitude of “Let’s get on with things, know where we are, and change what is not working.” This requires honest and comprehensive communication at all times and ensuring that it reaches everyone.

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