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May 2017

Using customer development to build your product / business #PlaybookRT #Mumbai #prodmgmt

May 19, 2017 @ 5:30 PM - 8:30 PM
WebEngage, Mumbai + Google Map

This playbook roundtable is meant for early stage B2B SaaS Founders or for Product Leaders working in B2B startups. This playbook will be facilitated by Arpit Rai at WebEngage and is scheduled for 19th May in Mumbai. If you are interested, please apply before 15th May 2017. Customer development or more simply customer research is critical in a B2B setup compared to B2C. It is a process that is used not just during the build stage of new products or iterating on existing products but also to solve…

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June 2017

Zero to One – Marketing and Inside Sales – SaaS #Chennai

June 3, 2017 @ 11:00 AM - 5:00 PM
zarget, Chennai

This playbook roundtable is meant for early stage SaaS product startups on inside sales and inbound marketing. This playbook will be facilitated by Ankit Oberoi(AdPushUp) and is scheduled for 3rd June in Chennai. If you are interested, please apply before 25th May 2017. Roundtable Focus Areas – The PlayBook Roundtable will focus on how Early stage SaaS startups can get their first 10 and then the first 100 customers. – The founders will share their experience of the initial steps to be taken, key metrics to focus…

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“The hard truths of entrepreneurship – a journey full of miracles and unmatched experiences” #PlaybookRt Gurgaon

June 3, 2017 @ 11:00 AM - 5:00 PM

This playbook roundtable is meant for entrepreneurs who are in the growth stages of building their company.  This playbook will be facilitated by Abhishek Sinha, CEO & Co-Founder of Eko and is scheduled for 3rd June in Gurgaon. If you are interested, please send an email to rajat.harlalka@gmail.com In this playbook, Abhishek will share real life stories all through his journey of 6d and Eko. These stories will talk about, how he became desperate and did more of the same. How he understood for the very first time that it…

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Design Thinking Playbook

June 8, 2017 @ 5:00 PM - 8:30 PM

Inventors like Thomas Edison and Steve Jobs were quintessential innovators who used a problem-solving process called “design thinking” to revolutionize entire industries and establish an enviable competitive advantage for their companies. Organizations, big or small, require to re-invent themselves almost constantly to establish an enviable competitive advantage for their companies. Successful organizations like Pepsi, Apple, Airbnb have all used a problem solving process called “design thinking” to revolutionize entire industries. Read about how Pepsi is reinventing itself with design thinking here Design Thinking is…

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Playbook for launching in the US

June 9, 2017 @ 1:00 PM - 5:00 PM
RecruiterBox, 739 Bryant St Suite 207,
San Francisco, United States

US is by far the most lucrative market for most domains. And in many ways, it's also the toughest. Thanks to the startup boom in India, many world class B2B products have come out of India. Some are serving customers in India and some have the world as the market. Many of these startups are now looking at capturing the US market. But all the startups have to navigate a labyrinthine maze of scenarios to get started. Visa issues, understanding…

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Inbound Marketing – Workshop for DIY Global SaaS Startups #100PlaybookRT #Chennai

June 24, 2017 @ 11:00 AM - 5:00 PM

This is the 100th playbook roundtable and is meant for growth stage B2B SaaS Founders or for Product Leaders working in B2B startups. This playbook/workshop will be facilitated by Suresh Sambandam, KiSSFlow & Krish Subramanian, ChargeBee and is scheduled for 24th June in Chennai. If you are interested, please send an email to avinash@ispirt.in Everyone likes prospects to find them. We even want customers to find, signup, explore and pay for the product themselves, without any “touch”. That’s ideal. But this model of “pull” based…

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July 2017

Workshop on activating potential strategic partnership

July 1, 2017 @ 2:00 PM - 5:00 PM

Startups are bought never sold, this maxim while true makes a startup acquisition look very esoteric and opaque. This leads to many misconceptions and poor preparation on the part of startup to be amenable to an acquisition. As in the case of funding the best time and place to get acquired is when you don’t need or have to, which requires preparation months or even years in advance. This workshop will go through those necessary preparatory questions that a startup…

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September 2017

Customer Success: The secret ingredient behind hyper growth product companies

September 7, 2017 @ 5:00 PM - 8:00 PM
to be announced soon

We're adding more fire to the global Customer Success movement with the first CS meetup in India! The event will most likely comprise of two panel discussions, our panelists ranging from entrepreneurial stalwarts to early adopters of customer success. With discussions around how early start-ups think about Customer Success to stimulating Customer Success into product thinking, we plan to have some exciting conversations! Join Sanjiv Singhal, CEO Scripbox, Tushar Vashist, CEO Healthifyme, Bharath Devanathan, CCO Belong.co and others in their journeys to Customer…

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November 2017

Guiding the customer “Wow” journey from Discovery → Signup → Onboarding for SaaS Startups – Product teardown roundtables

November 4, 2017 @ 11:00 AM - 4:00 PM
Chennai, Chennai
Chennai, Tamil Nadu 600 088 India

This set of PlaybookRT will focus on “Guiding the customer journey from Discovery to Signup & Onboarding - for SaaS Startups“.  We start the new year, post Diwali, with a set of Product Teardown PlaybookRT. These teardowns are being planned for all our startup cities in quick succession (see schedule below). We will begin with a teardown RT in Chennai which will be facilitated by Suresh Sambandan (KiSSFLOW), Bharat Balasubramanian (FreshWorks). Apply to get your slot here. SaaS is awesome – you can build a real business…

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January 2018

iSPIRT Product Roundtable in Ahmedabad

January 6 @ 10:00 AM - 4:00 PM

As the Very Merry Christmas holiday brings joy and wonder to the world, The year of 2017 comes to a close, ushering in a New Year with the promise of joy and prosperity for all. To begin the New Year on a promising note and help with growth, we are announcing a series of Product Roundtables for our startups. Register Now! Why are product teardowns important? For Product Validation & For Growth! A constant struggle for validation and growth is a common theme…

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