• Kathleen Goolsby

    How Capillary Technologies Became a Top Provider of Retail End-to-End Customer Engagement Solutions

    Editor’s Note: Launched in 2008, Capillary Technologies is India’s largest provider of end-to-end customer engagement solutions for retailers. Co-founder and CEO Aneesh Reddy discusses the company strategy, tradeoffs in the race to market, and the advice he follows.

    SandHill.com: Please describe your company’s product and differentiation.

    Aneesh Reddy: Capillary provides end-to-end customer engagement solutions powered by cloud + mobile + social technology to retailers and consumer-facing businesses. Our focus is on high-quality data capture, actionable analytics, instant cross-sell solutions, and instant gratification to generate a far higher ROI on customer engagement for retailers.

    Our flagship product is called !nTouch, a cloud-based CRM solution, which is integrated with billing and point-of-sale outlets of retail chains. Using !nTouch, SMEs can access and use purchase data to entice buyers with loyalty programs and discounts. Last year we launched another product, TruTouch, which is an easy-to-use, self-serve style product for SME retailers.

    Read the complete post at Sandhill.com

    The Product Business is Like the Movie Business
    Ozonetel Innovates Voice Cloud in India

    Tags: , , , ,

    Jun, 06
    2012
  • Copyright © 2013 - 2017 iSPIRT foundation | All rights reserved | Powered by iGenero and Netsolutions

    Read more:
    101213824
    Stories of small business owners who are paying for software in India

    I used to come across a lot of people in India saying SME’s adopting software will always be DIM (Do-it-for-me) but then I thought hard about existing software users in India. Why would they use......

    Close