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| Flipkart – Lessons for "Make in India" |
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| It was exciting and encouraging to experience the marketing campaigns of Flipkart's billion dollar day and painful and demoralizing to witness pitfalls. I completely empathize with Sachin and Binny who had to write an unconditional apology ... MORE >> |
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| When you lose the business in B2B sales |
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| If we only understand sales, we're just salespeople to our prospects and nothing more. We can't just be experts in selling. We need to be experts in our customers' industries, too... MORE >> |
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| Product Evangelism for B2B Startups
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| If you are a B2B startup building an innovative enterprise product, it's the dream of millions of users that keeps you going in the initial days. Sometimes however, as you acquire early customers and users for your product,... MORE >> |
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| Bootstrapping! Great or Bad? |
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| Off-late, I have been seeing many articles on "Funded" V/S "Bootstrapped" models. Few articles have projected bootstrapped ventures as great in comparison to funded ones. I run a company that is profitable without any external funding and at times find it very... MORE >> |
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