RickShaw Rising: Submit your Innovative Ideas to Transform the Auto-Rickshaw business

We are pleased to support an initiative led by EMBARQ which focuses on sustainable transport. They are expanding their work to engage with entrepreneurs in this space. EMBARQ has launched an initiative – RickshawRising Challenge in partnership with Shell foundation.

The Rickshaw Rising Challenge 2013 recognises that the auto-rickshaw sector is ripe with the opportunity to implement innovative business solutions that can create large-scale change.

image015India’s rapidly growing cities demand safe, reliable and efficient public transport. The humble auto-rickshaw serves the mobility needs of millions of city folk. Yet the sector remains largely unorganised, with poor quality of service, poor safety and environmental performance, and low earnings for drivers.

The organisation is inviting applications from early-stage businesses that can bring large-scale change to the unorganized rickshaw sector in India. The challenge offers upto $50,000 and six months business support for winners. Last date for application is 20th Dec 2013. You can find more details about it on http://www.rickshawrising.com