On Independence Day, India’s budding product entrepreneurs get the freedom to choose: Introducing the Product Nation Founders Hub(PNFh)

On Independence Day, we at Product Nation have an important announcement to make. This one was a long time coming, as we tried to classify, clear up, and target our efforts for the product ecosystem better. This update is mainly focused on the Playbook pillar, one of iSPIRT’s key initiatives, and will have effects on other fronts as well.

We are reviving some of the initiatives; to others we have added more rigour and form.

Depending on what stage(Discovery, Happy Confused) you are in as a founder you can leverage the iSPIRT programs accordingly. We now have a mailing list we call the PNFT (Product Nation Founders Tribe), where we will update subscribers on the Playbook and other iSPIRT initiatives. If you are not part of iSPIRT, but still want to receive our updates, please fill up the form.

This won’t make you a part of iSPIRT, though, and we reserve the right to extend invitations for smaller, more pointed events only to our members. Our programs like the RoundTables, PNcamp, and PNgrowth, are oversubscribed to, and therefore we extend invites only to curated startups.

Why on Independence Day, though? One, for purely sentimental reasons: our mission, after all is to make India a Product Nation. And two, we’d like to say that will better clarity, entrepreneurs now will have the freedom to choose which iSPIRT programs they want to be part of.

iSPIRT-Playbook LandscapeSharing some of the initiatives classified based on stages:

Pre Entrepreneurship – iKen
This is a boot camp aimed at folks planning a startup or who are in the early stages of their startup. It is based on a ‘by entrepreneur-for entrepreneur’ model and on the effectuation model put forth by Professor Saras Saraswathi. This is a 10-week exercise/task oriented course designed at gaining clarity and action. The participants do most of the work during the week and review happens at a 2-hour meet every weekend. Once they graduate, the community continues to meet to help each other through the journeys.
More details can be seen at ikenstartup.org
City: Bangalore

Discovery – PNcamp(8th October 2016)
This is a boot camp for product people, by product people. It is a day-long coming together of doers: ones who have been there, done that; and ones in the journey of getting there. Orchestrated by hand-picked facilitators, it promises focused, interactive, deep conversations within small, curated groups. PNcamp is a surefire avenue to find inspiration, insights and tips, and connections for life to tangibly get ahead in your product journey.  The 2nd edition of PNcamp is in Pune on 8th October. More details can be seen here.
City: Pune

Happy Confused – Playbook Roundtables
Playbook-RoundTable is one of iSPIRT’s most sought after community events. It’s a gathering of 12 like-minded product startups who are beyond the early stage. RoundTables are facilitated by an iSPIRT maven who is an accomplished practitioner of that particular theme. All RoundTables are conducted on a pay-it-forward basis. The only payment you have to make is to provide your undivided attention and active involvement in the process. Playbook-RoundTables are a dialogue and there’s no monologue. None.
Cities: Delhi-NCR, Mumbai, Pune, Chennai, Hyderabad, Ahmedabad & Bangalore

Happy Confused – PNgrowth(25-27th November 2016)
#PNgrowth camp is a long term mentorship/peer learning program that is focussed and has only one one aim – category leadership. The second edition is being planned for 25-27th November and only 50 founders will get to be part of it. The theme for this year’s PNgrowth is “Achieving Good Scale”. We will be curating around 50 startups for PNgrowth this year. We have around 14 mentors who will be working with 50 curated startups for the next 12 months.
City: Bangalore

Product Tear Down sessions (Happy Confused & Discovery stage)
Product Tear Down session where SaaS founders offered their product to be teared down by expert SaaS founders and audience. The experienced SaaS founders publish guideline templates based on which they will provide feedback to brave startups. We hope to start this series on a monthly basis. Check details here
City: Bangalore, Chennai & Pune

Growth Stage – F6
A group of six founders whose startups are already making over $25 million in annual revenues, and are hungry to learn from peers about challenges unique to their life stage: namely, hiring sales professionals for tapping global markets and avoiding the mistakes that others have made. This group meets once in a quarter and is a closed group.

SaaS Community – SaaSx
SaaSx brings together best-in-breed SaaS entrepreneurs across India to celebrate, inspire & spark up the spirit of start-up ecosystem. It’s an exclusive invite-only bootcamp, created by SaaS entrepreneurs for SaaS entrepreneurs, as an opportunity to network, learn, and engage with the most passionate individuals in India’s startup ecosystem. We have done three editions and the next one is scheduled in the month of October.
City: Chennai

ProductNation Blog
We have an active blog where there is lot of information for Founders. Lots of learnings from PlaybookRTs have been captured here.

The key mavens who drive some of the Playbook Initiatives at iSPIRT are.

  • Aneesh Reddy, Capillary Technologies (Anchor for Sales Playbooks)
  • Girish Mathrubootham, Freshdesk (Co-Anchor for SaaSx/SaaS playbooks)
  • Manav Garg, Eka Software (Anchor for F6)
  • Pallav Nadhani, FusionCharts (Co-Anchor for PNgrowth)
  • Samir Palnitkar, ShopSocially (Anchor for PNcamp)
  • Shankar Maruwada, EkStep, (Anchor for PNgrowth)
  • Shekhar Kirani, Accel Partners (Anchor for Product Tear own session)
  • Suresh Sambandam, Orangescape Technologies (Co-Anchor for SaaSx/SaaS playbooks)
  • See a complete list of Mavens here

If you would like to apply for any of the initiatives at iSPIRT, please apply at http://pn.ispirt.in/apply

Amal Tiwari helped in designing the infographic & Sairam Krishnan assisted in editing this blog post.