iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
Focus on understanding the situation that the customer wants to resolve, not the customer Product managers are constantly told that they must “know” or understand what customers really “want” or “need”. Did they tell you how? Did they say — understand what problems customers are trying to overcome? Should you focus on understanding the problem, the customer …
Continue reading “How to “Know” What Your Customers Really Want?”
The future of mobile apps is linked to how humans have evolved and communicated with tools. Consider an inverted pyramid as shown in the image above, with two dimensions growing simultaneously. The first being awareness and the second inter-connectivity. Awareness can also be perceived as manual vs automatic interactions with little input from user. Inter-connectivity …
I have written many posts on what it takes to enter the US market. Most of my past posts have been around sales and marketing. However, there is a much more fundamental, one might say visceral, approach to entering a new market. How committed are you to it? As the famous anecdote goes of the …
Continue reading “Move vs Hire – establishing a beachhead in the US”
This post covers the highlights of day 2 of InTech50 2014. The highlights of day 1 are here. Before getting into the highlights of the pitches of the 50 companies, here are some important points from the expert talks and panel discussions. View from the VCs: Rob Heiman, Alok Goyal, Sandeep Singhal and Tim Goddard gave …
K7 Computing is a leading provider of information security solutions that protect individuals and organizations from IT threats like viruses, malware and hacker attacks. The company, which builds world-class products and competes with global market leaders like McAfee and Symantec, first achieved major success in a foreign market like Japan, where it has a near …
The Centre for Internet and Society (CIS) recently released an online survey for mobile app developers to respond on their legal practices within their work, as well as their business models and familiarity with India’s laws. Through this research initiative, CIS hopes to better understand the dynamics of India’s mobile app ecosystem amongst stakeholders, and …
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InTech50 is a joint initiative by iSPIRT and Terrene Global Leadership Network. InTech50 is a showcase of some of the most promising software products created by entrepreneurs from India. This is the 1st InTech50 and is going to be an yearly event. The inaugural edition of InTech50 saw great participation: 50 Top Indian product companies …
InTech50 is a big success. The visiting CIOs went back happy. The InTech50 startups are pleased with their POCs and leads. Press has celebrated the new platform and has heralded its importance to the Indian IT industry. They say that the biggest enemy of success is fear of failure. No, that’s not true. The greatest enemy …
InTech50, a joint initiative by iSPIRT and Terrene Global Leadership Network, that recognizes most promising software products by India’s entrepreneurs, is pleased to announce the booklet which has more details about the 50 companies. InTech50 Booklet: India – A Startup Hub for the world from ProductNation.in
In 1986, when I graduated from IIT Kharagpur as a Computer Science major, I had picked up an obsession with building products. Soon after college, I had joined DCM Data Products. DCM like other players in the Indian market, were very focussed on product development, as the product culture for designing computers, or writing compilers, …
I recently visited the office of PeopleWorks to meet Hemant Tathod who Heads the Product Management function. Spin-off from the parent Hemant chronicled the initial journey of the formation of PeopleWorks. It began as a need identified by Mr Ram, President & Executive Director of Crossdomain Solutions who was looking for a solution to cater …
On 1st Feb 2014, we launched a new website for FusionCharts after 7 months of intense work. And two months after launch, now that we are done fixing all the bugs and optimizing the important touchpoints, I thought it might be a good idea to share everything that went into the new website – right …
Continue reading “Behind the scenes of the new FusionCharts website – A step by step account”
Talk to anyone running a startup or working in a big company turning new idea into products, they would tell you that their journey is fraught with far too many uncertainties Lore that Lean Startup is a savior for this has spread far and wide but ask these folks and they will nod their head …
India has the potential to build a USD 100 Billion software product industry by 2025. India has a critical mass of software product companies that have entered their maturation stage. At this juncture, to sunstain momentum it’s very important for the entire ecosystem – product entrepreneurs, angels, VCs, government to be aligned. And this alignment …
ThinkInvestor is iSPIRT and ProductNation’s new initiative to serve as a catalyst between Venture Capital firms, Angels, Angel Networks and Entrepreneurs. It is to go beyond brochure ware and dig deeper into the whole life cycle of a typical investment; from introductions, funding, styles of on-going engagement, to exits. And in the process, capture their views on global …