Freemium has become the preferred business model in mobile game development, accounting for almost 93% of mobile gaming revenue in 2013. Many, if not all game developers around the world have adapted their mobile development strategy to harness the power of freemium. As counter intuitive as it may sound, “Freemium” games are in-fact more lucrative …
ClinchPad is rethinking the sales tool for small enterprises.
Delhi has stereotypically been the startup city of deals and hustlers. Infamous for people who tend to prize their ‘contacts’ and somehow this fits right into the grand scheme of things that the online sales CRM ClinchPad is based in the capital city. About Started by Cheenu Madan, ClinchPad is a SaaS based product aimed …
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Sales Wisdom from Million Dollar Product Companies
Why Buy Mine? This is the question I have kept asking myself ever since Pallav and Paras did their “Global Lean Sales” session at the #PNCamp in November. I used to send a long email before and often had to explain a lot to why we charge higher. Now I just use the below message …
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Yes! We invested in Little Eye Labs! Lots of interest in Healthcare too! – Ventureast #ThinkInvestor
ThinkInvestor is iSPIRT and ProductNation’s new initiative to serve as a catalyst between Venture Capital firms, Angels, Angel Networks and Entrepreneurs. It is to go beyond brochure ware and dig deeper into the whole life cycle of a typical investment; from introductions, funding, styles of on-going engagement, to exits. And in the process, capture their views on global …
Well Begun Is Half Done: Glimpses From iSPIRT First Year Anniversary Party
They (you’ll never know who these wise people are) say, well begun is half done. If you ask anyone connected with iSPIRT, I’m sure all of them will agree that we’ve definitely begun well, but definitely not on the ‘half done’ part! That definitely doesn’t take anything away from the impact iSPIRT has had in …
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“The day we claim success is the day we fail”– Andy Walter, CIO of Procter & Gamble #InTech50
Andy Walter, CIO of Procter & Gamble strongly believes that the day we claim success is that day we stop innovating and the day we start climbing down. We are very fortunate to have Andy Walter CIO P&G to visit and talk about his experiences in what it takes to be a global enterprise product …
Discovery Hack Playbook Series – Effectuation – Experiential Workshop
In Early Stage Startups – What to do next ? Early stage startups and first time entrepreneurs face many challenges that are unprecedented in nature. – How to know which discussion (customer, vendors, mentors) inputs to keep and which to ignore ? – How to make confident decisions when very little information seem to be …
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Stories of small business owners who are paying for software in India
I used to come across a lot of people in India saying SME’s adopting software will always be DIM (Do-it-for-me) but then I thought hard about existing software users in India. Why would they use software day-in & day-out when they are not tech-savvy. That itch got me to work with my friend Tejaswi Raghurama to dig …
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Want to get our attention? Talk to the founders of our portfolio companies! – Blume Ventures #ThinkInvestor
ThinkInvestor is iSPIRT and ProductNation’s new initiative to serve as a catalyst between Venture Capital firms, Angels, Angel Networks and Entrepreneurs. It is to go beyond brochure ware and dig deeper into the whole life cycle of a typical investment; from introductions, funding, styles of on-going engagement, to exits. And in the process, capture their views on global …
Before you start with Growth Hacking
Building a product startup is exciting. Most startups look to raise capital early and investors look no other measure but traction to take their bets. This need for traction puts immense pressure on the founding team to grow their startup. That leads to implementing multiple tips and tricks to improve the key product metrics – …
Consumer Mobility and E-Commerce Zinnov study
With the raging trends in mobile adoption space and incredible growth of e-commerce, we at Zinnov recently concluded a study on “Consumer Mobility and E-Commerce”. This study overall covers mobile and ecommerce space in the NCR area. This first-of-its-kind consumer led study highlights major trends shaping the industry in the mobility space and clearly spells details …
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How Startups Compete with Friction in Product Design
Startups need Traction. A startup which doesn’t get discovered doesn’t go anywhere. This is all the more critical for platform businesses which rely on their users to create value and network effects. In the specific case of platform businesses, Traction dictates the value that is created. A social network without enough users or a marketplace without …
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Is negotiation a strategy or a skill?
When it comes to a successful negotiation, which is more important: strategy or skill? The definition of the verb, negotiate, is to “deal or bargain with others, as in the preparation of a treaty or contract or in preliminaries to a business deal.” In a sales context, the key definition is to “bargain in order to …
Shephertz: Powering the Mobile Backend
ShepHertz endeavour is to make App developers successful on the Cloud, irrespective of the technology or platform on which they are developing. They provide a complete cloud ecosystem for app development – Mobile, Web, Social, Gaming and TV Apps. All their products focus on making App developers’ life easy and augment their business. ShepHertz is …
Ezmove – Redefining the Movers and Packers Services
Businesses succeed with a mission to serve customers and related ecosystem. Ezmove is following the same path. I recently got a chance to catch-up with Ezmove co-founders – Anand & Vishwajeet. Ezmove aims to be a guiding agent, to whom consumers can just outsource their movers & packers requirements. Q:Why do you guys feel there …
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