iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
Sure, your business has a Facebook fan page and maybe you even have a Twitter handle. Congratulations! You’re now one of hundreds of millions of people using social media and odds are, your business is getting lost in the shuffle. If you’re not fully utilizing social for your business you’re missing opportunities. Here are a …
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(This passage is a summary of the conversation with Bharath Mohan. The audio transcript can be found here.) Adopters of any new innovation or idea can be categorized as innovators (2.5%), early adopters (13.5%), early majority (34%), late majority (34%) and laggards (16%), based on a mathematical Bell curve put forth by Everett Rogers in …
It has never come as a surprise that the best startup solutions and most passionate entrepreneurs are the one who end up solving their own pain points. For Sagar Kogekar founder of Billbooks the journey began with the advent of his startup Webwingz which he started at the age of 18 years, engaged in client …
Continue reading “Billbooks is helping ease the invoicing for the freelance economy”
One of the long running debates in the Indian technology entrepreneurial world is whether India will ever engender global product companies or will it be destined to be a purveyor of services and a consumer of products and solutions that are imagined, created and marketed by others. As in most things, and especially true for …
Continue reading “Lets Not Lose the Reason and Season for Products”
Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin. ― Mother Teresa. ProductNation is today, one year young. Yes! One year. It didn’t seem too long ago when I was contemplating putting a blog together to showcase Indian Product companies. It all started as a passion project at the One97 office with …
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A brief look at the state of the Indian startup ecosystem from the lens of design and how well it is understood or misunderstood. How the next generation of the technology startups are battling the design challenge in a globally connected ecosystem for the right consumer audience. According to Dave McClure the founding team of …
In a reflection of his journey spanning 25 years, Shaudhan Desai, Founder and CEO of D’Soft Infotech Pvt Ltd., makers of India’s leading Jewelery software shares his experiences in building the company during the license-raj era, and the changes he has seen in the business of recent times. Read on… You are celebrating 25 years …
Reduce Data is a programmatic advertising platform. Reduce Data helps advertisers buy media efficiently using programmatic means – machine learning, real-time data driven optimization and real-time bidding. Asif Ali is the founder of Reduce Data.Asif has over 15 years of technology experience. He previously ran ZestADZ, a mobile ad network (acquired by Komli in 2011). …
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Product Nation interviewed Dr. Ajay Data, Founder and CEO of Data Infosys. In this freewheeling chat, Dr. Ajay discusses his journey of creating a world class product for the masses, and his key focus areas as he built and scaled his organization from scratch. Read on… Your company, Data Infosys, in a fairly short span …
Continue reading “‘From zero to 9 million customers in a decade’ – The Xgen story!”
Many of us in the software industry, for more than 2 decades have not only been the direct beneficiaries of the opening up of the Indian economy in 1991, but we also pride ourselves for creating an industry that today supports the livelihood of millions of software engineers, bpo executives and call-center operators. But have …
Continue reading “Gandhigiri to the Software and Technology Entrepreneur!”
Syscon Solutions was launched in Hyderabad, India in 1996. Its ERP product, Syscon Cronus, is targeted for small and medium manufacturing enterprises. In 2006 it became one of the first ERP solutions to be offered in the SaaS/cloud model. We talked with co-founder and managing director S. Vijay Venkatesh about Syscon’s startup experiences and lessons learned. …
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In the corporate world there are no certainties. There is never a “sure thing”, even the best businesses fail due to circumstances beyond their control. However, there is one thing that you can control: your brand. Let us face it. Whether we like it or not, we are constantly selling. Whether it is our agenda …
ProductNation interviewed Badrinarayanan V S (Badri), Founder of NRich Software. In this discussion, he explains how he was able to build a sustainable business by focusing on solving simple everyday problems of the commoner. Read on… NRich seems to have more than a decade of experience in offering products and consulting services targeted to Indian …
WHAT are the majority of Indians working abroad worried about the most? Obviously, their parent’s health back in India! Rajendra Sadhu, founder of Vyzin Electronics was also going through similar emotional dilemma. Whenever his parents had health issues, Rajendra had to rush back to India to look after them. He was worried that medical emergency …
Continue reading “‘My innovations are aimed at improving Rural Healthcare’”
1. Speakers who you will not be able to hear any other place in India. While most other conferences will get you the name-brand speakers or practitioners from India, we went far and wide to get you Rahul Sood (head of Microsoft Ventures, founder of Voodoo PC and entrepreneur), Orna Berry (SVP of EMC, a very …
Continue reading “Top 10 reasons why NASSCOM Product Conclave is #unique this year #NPC2013”