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Why Startups are opting for Ruby to build their MVPs

“By the time that product is ready to be distributed widely, it will already have established customers”~ From the pages of “The Lean Startup” by Eric Ries.

It is essentially true that by the time you finish building your product completely, your customers are already looking for something new! Demands of your customers change in a snap. So, in order to match this lightening speed of change in demands, you need to be pro-active in identifying the problem and develop a minimum viable product (MVP) so that the product refinement process can be jumpstarted.

Once your MVP is ready, your startup can now work on modulating the engine and move ahead. Since speed is what a startup looks for when building a product, most developers are now turning to Ruby for web application development. Ruby can give you speed and ease in building your MVP. It is extremely efficient in assisting you to build a highly scalable app.

There are a number of reasons why Ruby is the top choice for developers building a minimum viable product for their startups. In case you are wondering why Ruby and not other languages, then –

  • Ruby comes with a low “learning curve”, which means that once you have crossed the initial hiccups, it is the most natural language to work with.

  • Ruby is a mature language with features like OOP, functional programming, multi-platform compatibility (WIndows, UNIX variants, Linux, BeOS, MS-DOS), minimum exceptions, Garbage Collection.

  • With flexible syntax and without any pointers, Ruby has great web development frameworks (like Rails, Sinatra).

  • Ruby does not incur any cost if you want to copy, modify, distribute and use it.Since coders can modify it according to their needs, coding does not seem restricted anymore.

  • Ruby has a vibrant open source community and a great support system. You can have a look at the source of the code, or suggest a patch, or get connected to helpful user communities as well the creator.

Ruby definitely comes handy to a startup trying to build a MVP. Time constraint is always there on startups. In such a state if a programming language comes with too many restrictions, it makes the task more difficult.There is no denial that startups with their MVPs are actually making it big. Any developer competent with Ruby language is the first choice of a startup. If you want to be in the coding world, Ruby should be the first language to learn. Not just because it is simple, but because it is rewarding as well. It has features that are convincing and can handle almost all exception well with its robust nature.

So, without delay, join Venturesity’s Ruby course. It is comprehensive in its course modules and is taught by industry experts. Expect the best guidance from our instructors who teach our students over live classes. What can be better than a hands-on training, an interactive class and project work to validate your learning! Register with us soon before time runs out!

“Startup success can be engineered by following the process, which means it can be learned, which means it can be taught” ~ Eric Ries

Guest Post by Pritha Bose, Content Writer for Venturesity

 

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Just open the door for me, I can close the sale

In the course of my career, I can’t remember how many times I have heard some version of this phrase from entrepreneurs. In fact, there is a thriving industry that has grown to service exactly this need: door openers that use their connections to get warm introductions to companies for a retainer and a commission. Even with that, why is it that most startups fail for lack of sales? Is it because the introductions weren’t warm enough? the entrepreneurs weren’t competent enough? the product wasn’t good enough? or something else?

In this series of blog posts I will explore some of the reasons behind this and what can be done to mitigate the risk of failure.

In my view, the failing is in the mindset which leads to a flawed approach. Having a repeatable, scalable sales and go-to-market strategy is not akin to flinging stuff on a wall and seeing what sticks. You need a plan. You also need to be nimble and reduce your burn rate. Most of all you need commitment from the executive team. The good news is that there are people that have thought through this. In fact, it would do entrepreneurs a lot of good to learn more about Steve Blank and Eric Ries.

Steve Blank (steveblank.com) has written extensively on developing a customer before you even go ahead and develop a product. There is a lot of truth to that but it may not always be easy to do.  Not to worry. In case of companies that already have an offering but are looking to penetrate new markets or grow in existing ones, it will do them a world of good to understand the needs of potential customers before doing much else. There may be an unmet need that they can exploit.  There may be channels that can be used, partners that can be leveraged. The point is that, if you elicit potential customer feedback, you will likely spend less time and money and have a greater chance of success, than if you were to enter the market and tried your “luck”.

Eric Ries (http://www.startuplessonslearned.com/) has taken the philosophy behind the “Lean Manufacturing” techniques developed at Toyota Corporation and applied them to startups. The key philosophy is to have multiple, quick, low-cost trials of the product with real customers to figure out what customers really value and throw out what they don’t. The idea being that you don’t end up spending millions of dollars and many months in developing something that the customers don’t care much about.

There is a lot to learned from these gentlemen. There is a lot also to be learned from one’s own experience and other helpful individuals’. So, dear entrepreneur, slow down a bit, assimilate information, think, and then act. It will do you a lot of good. Above all, know that entering new markets or developing new customers is hard work that requires time, thought and resources. It is not just a matter of opening doors. If anybody tells you otherwise, then I have a bridge to sell you.