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31-Jan Transforming to Platform Products B2B SaaS PlaybookRT
31st January, 2019 @ 5:00 PM - 8:00 PM
Traditionally, how many Indian SAAS companies have managed to become platforms so far? Very few.
Customers needs are changing as they seek more flexibility to use their data to solve a wide range of business problems. They prefer a suite of tools instead of buying multiple single point products. For SaaS startups, the way to compete with larger incumbents like a salesforce is not by doing another better CRM product, but by being a better AI-enabled platform which is based on interoperability across a gamut of systems.
Startups building platforms to enable collaboration with partners and solving a comprehensive customer problem will disrupt those building piecemeal products. This playbook will help product to platform thinkers develop an effective journey through this transformation.
If you are a SaaS startup that is ready to embark or already started on the platform approach, this playbookRT will be a great forum for sharing & learning from our Mavens and peers on the challenges and focus areas.
Click to Register for the Platform Products PlaybooksRT. (limited invites)
Our Mavens
Avlesh Singh, Founder WebEngage
There’s been a significant difference in the way we build our product now. We have unlocked a lot of value by converting ourselves into a platform from being a tool.
Shivku Ganesan, Founder Exotel
The platform approach allows us to differentiate use cases from products.
This is a product startup founder/CXO (+1) invite-only events. Venue details will be sent along with the confirmation of your registration.
RoundTables are facilitated by an iSPIRT maven who is an accomplished practitioner of that Round-Table theme. All iSPIRT playbooks are Pro-bono, Closed room, Founder (+1), invite-only sessions. The only thing we require is a strong commitment to attend the sessions completely and to come prepared, to be open to learning & unlearning, and to share your context within a trusted environment. All key learnings are public goods & the sessions are governed by the Chatham House Rule.