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Building & Managing Products for Emerging Markets
12th January, 2013 @ 10:00 AM - 12:30 PM
Institute of Product Leadership in association with Adaptive Marketing take great pleasure in inviting you to the monthly series of Product Professionals networking event. Our theme for this event will be about Building & Managing Products for Emerging Markets that every Product Professionals should know.
Registration link for the event http://bangalorenetworkingevent.eventbrite.com
Use the linkedin thread http://lnkd.in/VSUPea to post your questions which can be answered by the speaker offline as well
Speaker
Ravi Kaushik is the Global Director of Marketing for GE Healthcare’s Maternal Infant Care (MIC) segment for Emerging Markets. His key responsibilities are to lead the new product introduction (NPI) process, define the Multi-generational product development (MGPD), Growth Playbook (GPB), conducting emerging market analysis, strategic marketing, product pricing, creating and executing the go to market channel and distribution strategy.
Mr. Kaushik leads a team of product marketing managers based in emerging markets and a cross-functional techno-commercial team through the marketing process as well as provide key Voice of the Customer (VOC) to ensure that the new product solutions address market needs. In addition he is involved with strategic alliances, partnerships and business development activities to drive significant share gain and profitable growth in emerging countries worldwide
Mr. Kaushik has more than 18 years of sales & marketing experience in multiple companies and industries worldwide. Prior to GE Healthcare, he worked as a Global Product Manager at GE LED Lighting in Cleveland, OH where he helped start, launch and lead a new Global Retail LED Display business from zero to $50 MM and managed a product management and marketing team while launching several new LED products with a cross-functional team in USA.