Building a sustainable B2C Business by Mithun Sacheti, CaratLane

Orangescape Technologies Limited #4 Rajiv Gandhi Salai, TIDEL Park, Unit #305, D-Block, North Wing, 3rd Floor, Taramani, Chennai,, Chennai, Tamil Nadu, India

There isn’t a single consumer-facing startup that is profitable today. The losses of most companies are attributed towards the skyrocketed marketing costs that startups face in reaching to the Indian consumer today. You might counter that reality by saying that consumer-focused (B2C) companies continue to raise money – and boat loads of it. But there