As many of you know, Avinash Raghava is a persuasive individual. So when he approached me first to write for Product Nation, after some hemming and hawing, I agreed. On …
8 Innovative Startups to be showcased at India Internet Day 2013.
We are pleased to announce the launch of IID – Innovative Showcase – an initiative to showcase some of the best Inovative startups in the Mobile Internet, Big Data, Analytics, etc. …
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Q&A with ERP Ecommerce Company, InSync Solutions
InSync Solutions Ltd. provides ecommerce solutions for online retail businesses. Many software services companies in India are evolving to products companies. Atul Gupta, founder and managing director of InSync Solutions …
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Entrepreneurship as an extra-curricular and hobby
If today a survey in done in schools across India and students are asked some questions like, What are your favorite hobbies or pastime? …
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How and why you should kickstart your Retention Marketing.
I first read the term ‘Retention Marketing’ in an article in a marketing journal at University and dismissed it immediately as one of the new terms we marketers come up …
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The Great Facilitation ballgame of Multi-sided Business Platforms
Let me start with a simple question. What is common among these, as of 2006 (and, for that matter, even as of today)? – Visa – Sony Playstation – Orbitz …
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The network effect playbook: Social products win with utility, not invites
The proverbial chicken and egg problem of building a new social product is well understood among tech startups, and it’s been commonplace to follow two contrasting mechanisms for getting traction. Traditionally, startups …
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Presentations to CIOSE and the KUDOS!!!
In our latest blog we had written about CIOSE(CIO Strategy Exchange) and about the 5 companies that were shortlisted to provide a presentation to Ernest M Von Simson and these five …
The Indian startup ecosystem should look at Israel as a role model
I love Israel. Having been there 7-8 times over 5 years when I worked for a company (Mercury Interactive, acquired by HP) that had its development center there, I believe …
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Q&A with Seclore CEO on Information Rights Management Software
Often, enterprise goals of security and collaboration are mutually exclusive. Seclore, with customers in Asia, Europe and North America, resolves that dilemma. Seclore’s CEO, Vishal Gupta, discusses Information Rights Management …
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#ReversePitch “The day VCs pitch the Startups”
Depending upon who do you ask the question, the answer to “Indian Startup ecosystem has a shortage of good quality?” would oscillate between kick-ass investors and great customers. While the …
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10 Rules for Effective Product Company Advisory Boards!
Advisory boards are rarely meant for fixing fundamental flaws with business plans. Having big names on the advisory boards, purely for their name value, rarely works. It might help a …
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Indian Products- Creating a market
Building products when you know the need is hard. Building products which create a new market is harder.In the first case, you know a problem, you envisage a solution and …
Learnings from the 4th #PNMeetup – Making your product go viral on a low marketing budget
They say lighting does not strike twice, but it definetly did at Kunzum café where the 4th #PNMeetup was happening. The theme “Making your product go viral on a low …
iSPIRT Playbook Roundtable: Effective Product Mgmt & Delivery: Benefits and Applications in a Startup Context
iSPIRT is organizing a hands-on round table for software product startups on Effective product management and delivery in a startup context.These roundtables at Bangalore and Delhi are interactive sessions where we want to …