iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
We’re pleased to announce #alpha, a product and startup showcase at our flagship conference #NAMA, being held on October 10th 2012, at The Westin in Gurgaon. While #NAMA is largely going to be about in depth conversations about the digital industry in India and the road ahead, in a 20 minute Q&A format (and 10 minutes …
Continue reading “Introducing #alpha: Showcase For Your Product Or Startup At The #NAMA Conference”
Even top-notch corporate executives get bored with their work and that’s what happened to Sanjay Parthasarathy. Maybe in such cases the corporation is no longer seductive enough to feed the creativity or a stray thought emerges to create something on one’s own instead of creating newbies at corporations. Sanjay spent a little more than two decades at Microsoft, …
TechSparks, the flagship event of Yourstory.in, the biggest tech product startup showcase in India, is now in its 3rd edition. The Grand Finale of TechSparks 2012 was held in Bangalore on September 8th, after the 5 roundtables which were conducted in Mumbai, Delhi, Ahmedabad, Chennai and Hyderabad over a period of 4 months. Techsparks 2012 was presented by …
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Editor’s note: “Silicon Valley is a unique, vibrant intermingling of different ideas and cultures resulting in innovation coming from all parts of the world,” says Raju Reddy, executive vice president of global services at Hitachi Consulting. And it was the ideal location for the recent Sevathon 2012, the annual walkathon that brought together more than …
Continue reading “How Silicon Valley’s Community Gives Back”
NASSCOM Product Conclave (NPC) 2012 is an exclusive forum for product entrepreneurs looking to get actionable takeaways and learn from experts, peers and practitioners on their Go-to-market strategy. NPC 2012 promises to motivate, inspire and educate. An all star cast of product entrepreneurs, including Ram Shriram (Sherpalo Ventures), Sajiv Sidhu (i2 technologies) will share their …
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Your products are finally off the production line and ready to sell to retailers. But where do you begin? Or maybe your brand is successful in regional retailers but you can’t seem to get your foot into big box retailers. The truth is, it’s not enough to have an amazing product. You also need to …
If there is one area within the new-age technology that is red hot right now, it is software-as-a-service or SaaS – both in terms of startup activity and as a tool for entrepreneurs to build a low-cost business from scratch. Techcircle.in has come up with a listing of India’s top 10 emerging SaaS companies who …
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What does a typical B2B newsletter look like? An announcement from the company talking about the latest feature. A featured blog post with a link to read more and a list of other “must-read” blog posts. New success stories, white papers and how-to videos. And upcoming events, webinars and job openings in some cases. It …
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Like you, I assumed that all VC’s are risk takers. I mean as an asset class if you have to provide the highest returns over the long term, I would suspect you have to take big risks to get big returns. The average Indian bank has been giving around 8% annual returns on FD (source), …
Continue reading “Who are the “early adopter” Venture Capitalists in India”
Instead of a consultant’s usual response to things “it depends”, I will choose to give an enthusiastic affirmative – Absolutely YES! But before I give you my reasons for it, let me first give a context for this term Product Manager (PM). For any product business that is trying to turn an idea into a …
Indians have been known to be poor marketers for long, especially when it comes to taking products to the world. It is easy to blame the lack of good management schools for this but there are a whole lot of other softer aspects at play – limited exposure to different cultures around the world, limited …
As a startup or small business, getting covered in The Economic Times or India Today can give your business the wings it needs. Investors take notice. Smart people working elsewhere look up your company. Team members thump their chest and show the coverage to their wives and girlfriends. You reach potential customers too if India …
Continue reading “Want mass media coverage? Dumb down your story.”
Dubai. Singapore. London Olympics. The Olympics. They’re all large parties. Dubai (8th most visited in the world) knows this – markets itself well, over 7 Million people come there every year, 450 Hotels spring up, they need software to automate, a company like Knowcross benefits. (they sell to Hospitality) Marketing brings footfalls. Singapore (5th most visited in the world) …
On the outside looking in, its extremely frustrating to hear of product teams shipping product multiple times a day. I tend to often question: “What in devil’s name am I doing wrong”? Is it that I have not defined the product requirements right? Have we hired the wrong people? Does our team not have enough experience? Is our culture not supportive of mistakes? Are …
Continue reading “The frustration of “lack of progress” with your product”
Editor’s Note: InnovizeTech Software and its product, Sapience, is an early leader in India’s emerging software products story. Earlier in his career, InnovizeTech’s CEO and co-founder Shirish Deodhar founded two IT services companies, which had successful exits to Symantec Corp. and Symphony Services. Deodhar is also the author of the book, “From Entrepreneurs to Leaders.” …
Continue reading “CEO Attributes for Leading a Company from Launch to Success”