iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
Today’s slangy emoji text culture may have you thinking that formally written communications are a lost art. Don’t believe it. When it comes to professional communications, poised and precise prose rules over the casually misspelled messages passing between colleagues. This is especially true for sales professionals, since selling is fundamentally a communication process. No one …
Continue reading “When it comes to selling, you’re as good as your word(s)”
AutoCop Android App by ShimBi Labs. AutoCop is social awareness app that allows users to share their experiences of Auto Rickshaw ride with others. It helps a rider to channelize his frustration or good experience of Auto Rickshaw ride and share it on various social media platforms. We aim to facilitate people in India (including …
Product pricing is a touchy feely subject, hence the following disclaimers for I get into it… There is NO one-size-fit-all solution to your pricing problem. Don’t look for a one time silver bullet for product pricing. Pricing varies drastically between verticals, products, company stage, etc. This article is meant to give thought frame work around …
Product management and development teams have been using A/B Testing on the web to optimize the experience for users. However, doing A/B testing on mobile has been a challenge especially because the way native apps are deployed currently: – Native apps are deployed via the marketplaces, making MVP and beta releases very difficult. – The …
If you are a product manager like me, working at a startup, you are already wearing lot of hats and always finding scrappy ways to get things done. On a typical day you help define the roadmap, spec features, triage bugs, analyze experiments and shephered launches. Now, How in the world do you maintain your …
Continue reading “Tools to make your life easier as a Product Manager”
For most food enthusiasts in India, the start of summer signifies the beginning of the much awaited mango season. The “King of fruits”, as it is most aptly described, is in the market for a few weeks before it completely disappears. Drawing a parallel, it’s an equally good time to be a technology start-up in …
In todays exacting times, large corporations like to secure their business continuity on IT products and services sourced from smaller companies, by seeking access to the basic product source code. While the smaller IT companies spend man years developing cutting edge technology solutions, this sharing of the source code could kill their future and business. …
Continue reading “How do you handle customer requirements of “depositing” product source codes?”
Program Manager for Software Adoption Initiative(SAI), is a full-time position (preferred location: Bangalore, India) with iSPIRT, would drive full-scale and focused implementation of the Action Plan 2014 that is drawn up by iSPIRT Founder’s Circle. The focus of SAI for the year 2014-15 would be to work with software product companies across multiple domains, software …
Continue reading “Looking for full-time Program Manager for Software Adoption Initiative(SAI)”
It has been a great, great year here at iSPIRT, and though we have a long way yet to go, we are confident that we are well on our way to get to where we want to be. After all, well begun is half done. But then, there is also the question of structure, not …
Continue reading “Presenting the iSPIRT Governing Framework”
Product Nation interviewed Dinesh Gupta and Rajesh Gupta, promoters of Busy Infotech Private Limited, a leading provider of business accounting software for micro, small and medium businesses. In this interview, they describe their transition from being a services vendor to a pure play product vendor and their experiences of more than 2 decades of selling …
Ideas are dime a dozen! It’s all in the execution! So goes the popular wisdom. Indian start-ups and accelerators keep talking about identifying problems and solving them. True. There are great companies like redBus.in that were built using this approach. However, there are other great companies like Twitter that were not born out of any urgent problems that …
Revolution is not an easy word to throw around. Those cheering for a software products revolution in India must look at the historical context. Innovation Factory So many countries and communities have tried to emulate the amazing startup culture that exists in the United States, specifically in the Silicon Valley. The Valley is not only …
The success of India in future is intrinsically linked to its ability to keep pace with technology. The world has seen an unprecedented change in technology landscape in the last decade and innovation has become more important than ever before. Technology can help build a digital India- a knowledge-based society and economy- by empowering, connecting …
I met Srinivas Yermal from Indygo. In the conversation he chronicled his journey as an entrepreneur in India. Opportunity knocks from up-close He happened to chance on an opportunity that started from his close network. His chartered accountant once asked if he could help build a practice management solution that would help maintain his growing …
As a think tank, iSPIRT has been constantly thinking, exploring and encouraging numerous models of software product business, all in parallel. This process leads us to gather three distinct categories of inputs that can then be crystalized and shared with the larger ecosystem – practitioner experiences, market trends and industry strengths. Since all the three …
Continue reading “Analysis of Market Opportunities for Indian Software Products”