Key SaaS product innovations to be showcased at Techcircle SaaS Forum on August 7 in Bengaluru

ProductNation is pleased to support Techcircle SaaS Forum, now in its second edition, which will be held on August 7 at Chancery Pavilion Hotel in Bengaluru. The conference will host …

The secrets of succeeding in the Indian SME Market – the iWeb Story

ProductNation caught up with Akshay Shah, founder and COO of iWeb Technology Solutions to understand how they have been successful in serving the Indian SME market. Akshay says that the …

Why every start-up needs a repeatable & scalable sales model?

Start-ups in their mid-growth stage are usually faced with an inflection point, where they find themselves standing in the middle of a transition – from having a bright product idea …

M & A – The most preferred option to grow in uncertain times

It is a typical Monday 9 AM! Ready to kick-start another challenging week! Fine day in Chennai !! Not so hot like a typical Chennai climate. But, for first generation …

Oogwave gained insights from CIOs at the 8th #PNMeetup

5 CIOs/Mentors, 2 startups showcasing their products, 12 good listeners and a rainy Noida morning at Adobe campus. We had a different setting this time, 15 minute of product demo and …

Sell in the US from India or establish a beachhead abroad?

If you asked me this question five years back, I would have said unequivocally that you have to establish a presence in the US if you want to do business …

What’s my next Product Going to be? A Product Ideation/Extension Toolkit

You have your first product and it’s a success. Success only brings more demand from prospects, clients and customers for features that are not yet in your product. Some of …

Leveraging Customer relationships as a Product Manager

There have been epics written on ways businesses should be: Identifying customers Acquiring new customers from competition Retaining customers Cross selling and up selling into existing customers Leveraging Customers for …

iSPIRT Playbook Roundtable: Positioning and Messaging – Lot of it is common sense!

If your grandmother does not understand your message, then you might as well not communicate is the crux of what was discussed during this Roundtable facilitated by Shankar Maruwada and …

“Envision, Evangelise and Execute”: Connecting with Satyajeet from Cleartrip #PNHangout

We recently had a chance to catch up with Satyajeet Singh – head of Cleartrip’s mobile solutions, on Cleartrip and his take on the role of a product manager in …

Enabling Product Managers to manage Product Experience

In my last post, Product Manager, or Product Experience Manager, I described the disparate features and experiences that got broken in SiteZ and made the case that product management team should be responsible …

Don’t try to solve every customer problem by a line of code.

My First playbook roundtable. iSPIRT’s first initiative at Hyderabad, was a 4 hour insightful RoundTable that was  organised by the ProductNation free of cost for the attendees, which most Hyderabadi …

“For a product business the product roadmap, customer segmentation and a delightful user experience are extremely crucial.”

Started in 2011 with only three employees, Emportant has grown to serve thousands of users with their cloud based end-to-end HR and Payroll products. Co-Founder and CEO, Emportant, Sandeep Todi …

Product RoundTable Bangalore @ Vizury Office

We had some very good hosts @ Vizury office and also joined by their product folks Shiju and Subra for the Product Round table that was organized last Friday. The …

SMBs and Indian Software Product Industry: Intertwined Fortunes

A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty. ― Winston Churchill Small and Medium Sized Businesses (SMBs), the growth engine of India, are …