LaunchPad

Let the world know about your software product

You’ve spent months and days and hours conceptualizing your product and then taking it to market. You’ve won the first few customers who are now stable and you’re thinking about what next…if you’ve achieved this, it’s time to show your product to the world. The NASSCOM Product Conclave LaunchPAD is the place you should be …

Software Products Industry: Transforming India at Large

In my mind transformation is something that takes place when there is a significant change that happens and a whole genre of populace move from one condition or state to another. It is palpable, widely felt and very tangible right down to the grassroot level. One such occurrence that comes to mind is the Indian Railways reservation …

Do not decide what your REAL Product Strategy is until you have Version 1.0 ready! Be Ready to Pivot!

In 2006, folks at the company Odeo were brainstorming ideas for a new software product that they wanted to develop. They came up with the idea for “Twtr” for sending SMS-like messages to groups of people who may be interested in receiving it. Then they hit upon the word “Twitter” that stood for chirps from …

New generation of solutions will emerge in coming few years that will change our lives and it’s an opportunity.

Most organizations are built to solve customer / citizen’s problems or service customer needs, whether it is a non for profit or a small private business or a big enterprise. Some of them directly solve customer’s problem, some indirectly by enabling customer facing organizations through technology or raw materials.  Technology role over the period of …

NH7 Launches Festival Guide Mobile App – Festivapp At #NAMA

NH7.in, the music streaming and discovery platform focused on independent music, has launched a mobile festival guide app called ‘Festivapp‘. The app was showcased at #Alpha, the product and startup showcase at #NAMA conference. Festivapp is currently available as a free download on the iTunes App Store and the Google Play Store and allows one to discover festivals/events in India and attend them. The company …

Mobile Apps

Why aren’t more developers creating serious Mobile App Products?

These are the times, when every third person that you meet in Technology world has an idea for an App. It could be every alternate person if you’re hanging out in geeky groups or among heavy Smartphone users. The Industry trends suggest a phenomenal surge as well. According to Gartner, Mobile Apps Store downloads worldwide …

Product companies will constantly change business plans, product ideas, and offerings to meet the ever-changing market opportunities, Piyush Singh, CIO, Great American Insurance Co.

Piyush Singh is the Chief Information Office (CIO) and Senior Vice President at the Great American Insurance Company—a property and casualty insurance company, and Vice President of it’s parent company, American Financial Group [NYSE:AFG]. Under his direction and vision, Great American’s IT department has transitioned from supporting a legacy IT environment to become a trusted …

Product/Market Fit and Why Startups Should Care

Most successful products go through two distinct phases 1) product/market fit 2) growth/scale. There are a large number of startups that fails before achieving product/market fit and therefore, it is important to understand what is it and why it matters. What is product/market fit? Product/market fit is a phase where you try to establish that …

Autodesk Acquires Qontext Social Collaboration Platform.

Acquisition to Expand Social Capabilities of Autodesk 360 Cloud Services. SAN FRANCISCO, Oct. 4, 2012 — Autodesk Inc., (NASDAQ: ADSK) has completed the acquisition of Qontext,enterprise social collaboration software, from India-based Pramati Technologies. The acquisition of the Qontext technology and development team will accelerate Autodesk’s ongoing move to the cloud and expansion of social capabilities in …

Should we aim for quantity or quality in Indian startups?

I had a very good discussion with 2 folks over the last week about the current state of technology entrepreneurship in India. The rough estimates from multiple sources indicate a varied number from 250 (low estimate) to 1000 (high estimate) technology product startups each year in India. Compared to that, the US produces tens of thousands and …

Marketing: “Line Extension Trap” – How SMEs can use this to take on big boys in their own game!!

This is more of a go-to-marketing issue rather than juts marketing per say. This issue is mainly suffered not by startups but mainly those who probably has a product which is selling and doing good and now thinking what is the next product I should do or even those say who are in services successful …

Jalandhar School Kid drops University builds a Global Software Product Company

NASA.GE. Disney. A global software product – Kayako. Jalandhar – a growing city in Punjab,India. And a school kid who opted out of University. Sounds like the script of the next “The Social Network” hollywood movie. The truth – the movie might have to wait. Because this success story from India’s hinterland is only getting …

Demo Days: Obsolete. Over-Hyped. Disaster

If we were going to let the cat out of the bag, so to speak, comparing accelerators, here is my biggest gripe about “Accelerator Models” – Demo Day. For the fortunate, who aren’t aware of the Process, this is how it goes. Applications open, Teams submit their applications, Interview processes later, teams are picked, brought onboard and after …

Software Products: Funding and Opportunities, Shoaib Ahmed, Tally Solutions (Part 3 of 3)

Read the Part 1 and Part 2 of the series. Shoaib Ahmed, President of Tally Solutions, began his career as a retail software developer in the early 90s. Formerly the Founder-Director of Vedha Automations Pvt.Ltd, Mr. Ahmed was responsible for developing Shoper, a market-leading retail business solution — and the first of its kind in …

Want Software Product Success? Narrow the gap between the User and Technology!

Guess what’s the #1 Business Intelligence Tool in the world is? Oracle BI? Microsoft BI? Informatica? Cognos? None of the above! The ugly and the real truth is that the #1 Business Intelligence tool in the world today is….. …… The Spreadsheet! Yes! The lowly spreadsheet is the most used BI tool in the world, …