Who said YouTube is a waste of time? It can even teach you on how to come up with a great company or product name! Naming a company or a product is so crucial in a product start-up. You can call your services company – “The Great Maharashtra IT Services and Systems Company” and your …
Software Products can Spur Economic Growth
Over more than two decades, India earned a reputation as the global leader in software outsourcing, but product companies – perceived as the mark of a true technology powerhouse – have been few and far between. While India is still a long way from showcasing a Microsoft or a Google, unobtrusively, technology companies have sprung up across the …
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Learnings from the 2nd #PNMeetup – Selling your product Gangnam Style
#PNMeetup on Selling your product Gangnam Style was the topic at the recently concluded Meetup(Podcast link). We had over 45-50 people across products and the services who came out to gain an insight into the Enigma of Gangnam Style Sales, with their eyes wide open and all ears the speakers Mr. Sanjay Agarwala MD of …
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Growth = Engagement: A product design principle you can’t ignore
Newly launched startups love to see their traffic and sign-up stats grow. Growth, after all, is opium for a startup fresh out of the door, and frequent refreshes of the sign-up logs are the happiest pastime for entrepreneurs. Startups often tend to think of growth and engagement as two unrelated divorced concepts. In reality, nothing …
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May 2013 be the year for Systematic Innovation in India
If 2012 saw a lot of buzz in India about Jugaad thanks to the Radjou/Prabhu/Ahuja bestseller, I am really hoping that 2013 will restore the balance towards systematic innovation. Indian companies need systematic innovation more than they realize because their challenges are different from the ones that multinationals face. Why are Indian Companies afraid of Systematic …
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I didn’t have a Job, when I graduated. But, I was clear about Entrepreneurship – The iXiGo Story
It was an early December late afternoon that Avinash and I got together to interview Aloke Bajpai, the Co-Founder and CEO of iXiGO – one of India’s most loved travel websites. Whether you are trying to save an extra rupee by comparing air fares across portals or planning your next trip with that saved money, …
5 Lean Essentials for Product Startups!
Lean startups are not about saving money and getting development done on the cheap. They are not about saving money by doing work at home rather than a rented office. That’s not what the word lean means here! Lean is about elimination of waste in development, marketing, selling, and growing a company. And making course …
Now Get Your Daily News through Contify
Contify is India’s leading business news, content and information provider with interests in managing databases; publishing news stories; and syndicating content from reputed publishers to global databases. We recently caught up with Contify’s CEO Mohit Bhakuni to understand more about the product and his journey so far. Here are some excerpts from the interview. How did it all …
Bizosys Technologies’ Tools for Simplifying Software Development
Bizosys Technologies, launched in January 2009 in Bangalore, India, is an award winning, India-based software engineering company that has developed several tools that are available free to use online or as open-source software with downloadable source code. One of the most significant tools is HSearch, a real-time Big Data search engine for Hadoop. In this …
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How to get to 1000 startups in India ever year
I will be on a panel with several others at the IAMAI conference next week for the India Digital Summit and the discussion is about how to make 1000 digital startups happen annually in India. I thought I’d put some thoughts together and get some opinions before I present at the panel. Currently there are less than half …
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5 questions for every product marketing team
When Girish Mathrubootham, CEO, Freshdesk) hired yours truly, a complete novice straight out of B-School, I was Freshdesk’s employee no. 8, and we operated out of a nondescript location deep in south Chennai, from two small rooms behind a quaint Catholic church. Painted in our company’s signature teal color and equipped with an internet connection that …
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Wingify – optimizing your website, simply!
Wingify’s vision is to develop world’s best tools for optimizing a website. Wingify launched ‘Visual Website Optimiser’ – an A/B testing software. Their products help in increasing website sales, conversions, signups and, at the same time, decreasing advertising budget. All this done by products which are really simple to use. Having hit 1900 customers in …
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Angel Office Hours in Mumbai
After our 1st session of #AngelOfficeHours in Bangalore, Our next Angel Investor Office Hours will be in Mumbai on 22nd January 2013 at the Mumbai Angels office at 111, Industrial Area, Hindustan Minerals Compound, Next to Chroma Store, Cinemax Lane, Sion East, Mumbai 400022. Seasoned Angel Investors Anil Joshi and Ajeet Khurana of Mumbai will …
Mindmaps for Product Startups!
In a product startup you may need to deal with lots of information about your own product features, your market, your competition, your competition’s product features, results of internal brainstorming sessions you may conduct or information about who you can partner with for various aspects of your business. Mind-maps provide a great way of organizing all the …
Bharat Goenka(Tally Solutions) talks to us about the company’s ‘stubborn’ decision to stay focussed on products
Bharat Goenka is the architect of what is arguably India’s most successful business solution — Tally. Co-Founder and Managing Director of Tally Solutions, Mr. Goenka developed the famous accounting solution under the guidance of his father, the late Sri S S Goenka. Today, the product is the de facto accounting solution for many SMEs and …