What You Missed at the #PNCamp

In case you are one of those who did not make it to the iSPIRT PNCamp for Product Entrepreneurs at Pune on December 4 and 5, 2013, here’s an overview of what happened during the two-day event.  Over 128 delegates took part in the camp that brought together entrepreneurs, developers and experts under a common platform for learning and sharing of ideas and experiences. Participants came from Mumbai, Bangalore, Chennai, Hyderabad and Delhi, including distant places like Kochi.

Pune was a strategic venue as the city has about 400 startups who are contributing to the positive evolvement of software product eco-system in India. As  is usually the case with such strategic events, PNCamp provided the right opportunity to network with peers and talk to iSPIRT mentors that included icons like Pallav Nadhani, CEO, FusionCharts; Sharad Sharma, co-Founder, iSPIRT; Shashank ND, CEO of Practo, among others.

Focused Tracks

Day one of the event focused on Discovery Hacking for the early startups with initial traction. The experiential learning was aimed at taking the product entrepreneur on his forward march starting from its original plan to making the first successful sale.

Day two was more intense with discussions revolving on the difficulties getting the first few customers, validating the need for the product in the market, generating the first rupee (or dollar!) in revenue and how to grow the startup from a buzz in the head to a live organism.

There were numerous sessions that focused on what it takes to be a successful startup firm. In particular, entrepreneurs got deep insight into how to make the first crucial sale or pick the right timing of stepping up the gas to get on the fast track with your startup.

Positive Feedback

Participants felt the insights shared by peers were real and relevant.  Said Raghavendra Singh, Head-Marketing, Intellileap Solutions, “PNCamp is a great initiative by iSPIRT and focuses on select and right mix of entrepreneurs that enable a two way process. The learning and sharing of ideas, experiences, and strategies was very stimulating.”

The significance of being in the top ranking of a product category, the importance of its positioning and PR was not lost on anybody. Impressed by this learning, Praveen Singh. Founder & CEO of 99tests.com, a company that offers testing solutions, admits, “Differentiating your products is key to success and building a market for it is crucial, I gathered.”

Considering its advantages, PNCamp has become a not-to-be-missed event for product entrepreneurs. Says Rinka Singh, entrepreneur, a person who rarely entertains disruptions or hardly ever stays away from work, but makes PNCamp an exception, “It was a great experience listening to the speakers and connecting with various participants. Besides, the boot camp model allowed us to share problems, discuss them through with those who were in the same state as us and to learn from each other. It will be worth coming back for it next year.”

If you missed this one, we hope to see you next time around!