10 reasons why I spend a lot of time in the product ecosystem

As product entrepreneurs, every hour of our time is important. We run businesses that can succeed or fail depending on our choices. One of those choices is the time we spend on the eco-system.  Yet I have chosen to spend a lot of time on the ecosystem. Here is why.

1)      Learn from mistakes and successes: How much ever you say that you are doing something unique, you will be surprised to see that there is someone else doing something similar. They have made mistakes and they have had successes. Learning not to do their mistakes and learning to emulate their success is vital for your success. Learn every day.

2)      Networking  is exponential:  At first glance networking seems one to one. But if you are genuine, you would be surprised to find that networking can be exponential. Talk to someone, that person talks about you to someone else and soon its viral in a social sort of way. You never know how the stone that goes out comes back positively.

3)      Sharpen your knife for free: Get that UI feedback, or sharpen that go to market strategy. What you thought was the best based on your own thinking may turn out to be second best before you got that good opinion.

4)      Proactive helping gives joy: I find joy in sharing something to someone, which would save that person from huge mistakes or a lot of effort. Along the way if someone helps me back the same way, I will be happy, but not expect it.

5)      Winning awards is much more than being egoistical:  Your customers are looking for third party endorsements from reputed organizations. They may not ask you, but seeing one on your site gives them comfort. Win some for you and your company

6)      Collaborate to win the market: Many of us attack the same market. How often do you get an inquiry that you cannot use. Share it with someone who need it. You will get one back some day. If we organize ourselves well we can even create a market.

7)      Big brother isn’t so difficult with an ecosystem: Learn how to deal with the government. Taxes, banking, laws and much more can be handled much more easily by working with others in similar situations. It is not just learning how to handle a situation, but also acting jointly for getting something done.

8)      Mentor or be mentored: You will be surprised at the number of senior people willing to spend their time with you without expecting anything back. Years of experience, yet ready to help you with your problem. Remember to give back why you are ready to mentor too.

9)      Get Funded, find a partner, or even find a solution: The ecosystem is a magnet for all kinds of people  – investors, solution partners, suppliers and everything in between. Mingle around, be open and gain from it.

10)   Make friends along the way: The moment someone realizes that you are helping not for monetary gain, but because you just want to help, you make a friend. Business acquaintances are aplenty, but a friend is rare. I’d love to nurture them.

I’ve met many people who have inspired me along the way. Surprisingly most of the people who inspired me are not ones who speak from podiums, but people who open their hearts out with their passion. Cheers to the software product ecosystem – whatever shape or form it is!!

Guest Post Contributed by George Vettath, Kallos Solutions. Image Courtesy – NPC, Zinnov, Martecker