Scaling Revenues – PlaybookRT by Aneesh Reddy, Capillary technologies

When a startup has taken roots, validated its reason for existence, sprouted shoots to shape itself as an independent identity it needs shift phase again for next stage of growth.

At this phase it is no more called a startup but revenue making business which will eventually be profitable. Making and scaling revenue requires a lot components to work together as a system.

A system that includes your products, your values, your people, sales engine,  outside advisors, investors and more to nurture revenue and protect it as  #1 priority. A gear change where many startups trip

In some sense focus has to shift from managing uncertainty to managing complexity.

This roundtable will delve and experience and tactics that have worked or not in this where discussion about importance of setting the right sales organization or its linkage with engineering or support teams will explored and analyzed. If you are interested, please apply here 

This Playbook Roundtable is scheduled for 11th December in Bangalore and will be facilitated by Aneesh Reddy of Capillary Technologies.