How to Build a Startup in India – Complete Guide

In last 4 years, I have built 3 startups and multiple products, some did well, some didn’t. Currently I am building AeroLeads which is a prospect generation software, before this, I built InBoundio and before it WorkMonk (now shut down). In between, I took few short and one long break (of one year). With all this …

Leveraging an open IoT platform to accelerate innovation

Every decade or so, a technology shift occurs that has an impact far beyond its original design. These groundbreaking technologies can affect industries and applications that were never conceived of by their founders. The mobile phone is an example, which morphed into the smartphone and created a massive mobile development and application industry. IoT represents …

Marketing Expense Tracker for Startups

I moved into a product role recently but for the majority of my startup life, I was in marketing. One of the things I always had lacking in my toolbox was a simple expense tracker. I looked around a lot but the best option was what I was already using and wanted to move on …

49 Not Out ! Excerpts from Product Nation’s 49th Round Table on selling SaaS products to US customers

Pune… the city of life. It’s a place you can easily fall in love with. Fun loving yet grounded folks who talk sense. Light drizzle, clean roads and a young city full of aspiring students who want to change the world. So when Product Nation announced it Playtable in Pune I latched on to the …

What’s the one tool all successful brands need? Are your listening?

A brand is representative of the source from where a product or service comes from. Over the years consumers have learned to associate a word, combination of words, tagline, logo and colors with their respective brands. A brand signifies a set of attributes. Leading brands spend a fortune to re-inforce these attributes, which are tweaked …

Have a product idea for the enterprise? Validate it with @InTech50 Validation Tank

The first 2 editions of Validation Tank have yielded better than expected results. True to the name, it has served as the platform for idea and proto-type stage entrepreneurs to validate their product idea. The entrepreneurs got an opportunity to present their idea to a CIO panel comprising of Darshan Appayanna (Happiest Minds), Sudhir Reddy …

The next RSPCT is scheduled for 13th June to discuss the problem of technical education…

According to the latest Mary Meeker report the number of internet users in India is second largest in the world , only behind china. Sometime this year we overtook US We see this happening: “India will exceed the U.S. in the number of software developers by 2017, ” But software companies are constrained by a …

2015 India Technology Product M&A Industry Report: M&A and Investment landscape in India

iSPIRT, India’s software products think tank, SignalHill, technology focused M&A advisory boutique firm and Microsoft Ventures, accelerator program for high potential technology startups released the much-awaited 2015 India Technology Product M&A Industry Report. The report highlights key trends in the Indian technology M&A and funding landscape so far as well as predictions for M&A activity …

A conference of the products, for the products and by the product leaders

Indian startup space is on a roll and while there is a lot of money being invested, we strongly believe that one needs a lot more talks on products – ranging from product management to marketing / growth hacking et al. Product Nation has partnered with NextBigWhat for its upcoming conference, ProductGeeksConf.  At ProductGeeksConf, you …

‘I initiate therefore I am’ – Success mantra for the 21st century

If you don’t have a high degree of initiative, you don’t have much of a future in the corporate world.  17th century philosopher Rene Descartes said – ‘I think therefore I am’. With all due respect to him, I am inclined to revise this for the 21st century as – ‘I initiate therefore I am’. …

Building Marketing & Sales Engine for Your Global B2B SaaS Product

Recently, India has seen many success stories of product startups in the SaaS category, which are building products for the global market. Here is what we did – Suresh Sambandam, Founder and CEO of OrangeScape (the company behind KissFlow), in collaboration with the iSPIRT team, conducted the 49th #PlayBookRT on building SaaS products for the world. Sokrati (Pune) …

Chief Economic Advisor is Infected Positively by the Irrational Exuberance of Indian Product Startups.

Mr. Arvind Subramanian, Chief Economic Advisor to the Government of INDIA, has been named as one of the world’s top 100 global thinkers by Foreign Policy magazine. After stepping into the shoes of Dr. Raghuram Rajan as Chief Economic Advisor, he is also a widely cited expert on the changing Balance of Global Economic power, …

Era of Open APIs

APIs are important public goods that must be done right. They must not be held captive to commercial interests. This is why iSPIRT is helping Government in this area. iSPIRT’s work is inspired by Open Source movement and IETF methods. It fits with our charter of creating public goods without public money. Our Open API effort is based on some …

CISO Platform Decision Summit to Showcase Innovative IT Security Start-ups

India’s startup ecosystem has climbed another step towards becoming the largest in the world. It is the fastest growing and third-largest in the world. Though we have more than 3000 start-ups in India, we are way behind in terms of IT Security start-ups. With the growing concerns of Cyber warfare, India as a country needs …

Roadmap To A Cashless Country

Denmark is well on its way if not already the first country in the world to go 100% cashless. Sweden is not far behind either and in fact may be ahead of Denmark in cashless behaviors. The governments of the two NORDIC countries are enabling and encouraging cashless mechanisms through legislations. That means, all payments …