iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
Perhaps you are an Engineer considering a lateral move into Product Marketing and watching out for opportunities within your company. Perhaps you’ve gone through an MBA and are anxiously awaiting interviews …
Continue reading “3 questions to expect at your Product Marketing interview”
We deployed over 1.62 million lines of code to add functionalities and security to the data. But one thing that doesn’t change is this: As an entrepreneur I play joker. …
M&A activity in the Indian startup ecosystem has, for a long time, remained fairly nascent. Relatively small exits, averaging $10-15M, are commonplace in India. But things are changing, and with …
Continue reading “M&A Roundtable: Indian startups are breaking through”
Innovation is a result of an unaddressed problem. Contrary to general perception, design process strives to find the correct problems. Solution to these form the second half of the process …
The author extrapolates learnings from the last ten years of the Indian Automotive industry and makes the point that all things remaining equal, success in emerging markets depends largely on how premium a design …
Continue reading “Microsoft Windows 10 needs more than an oil-change, it needs an overhaul.”
I predict starting 2016, we will hear $3-4 billion product companies coming out of India every year. The startup ecosystem has come a long way in the country, especially in …
Continue reading “Why does the future belong to product startups in India”
“Great Tech Rocketships to the UK” is a unique initiative to fast-track India’s most promising Tech Companies. Winners of this competition will receive a one-week guided UK experience tour, including advice …
Restaurants have busy nights almost everyday. Here, no tables are empty and more often than not, customers are in the waiting room. Waiters are busy serving and clearing tables, no …
Continue reading “#MadeinIndia Restaurant Management Software”
When it comes to retaining your customer, you simply do not need to know them but should also try to understand them. If you wonder that why are your competitors …
Continue reading “Knowing Versus Understanding Your Customer”
Welcome to the second edition of InTech50. We’re happy to report that we achieved some spectacular results from our first edition last year and are all geared up to announce …
As we closed an amazing year, handling 11.3 million calls, helping customers retain 2.42 million potential leads and getting 10,578 companies to try our product, I would like to submit …
This PlaybookRT will focus on Product startups who are keen to build a Sales Network versus Selling through a Network. The PlaybookRT is facilitated by Deepak D Prakash, Former VP of Sales, …
Continue reading “Developing a Sales Network versus Selling through a Network”
An extremely polarizing topic, the question, ‘Do You Need An MBA To Be A Product Manager?’ is an often asked one on popular forums; the answers range from “No, an …
Continue reading “Do You Need An MBA To Be A Product Manager?”
Further to our earlier discussion around “Relatively slower growth of Indian IT product companies” let’s continue soul searching. World economy is growing, inter country trade is growing, global power equations …
Continue reading “Please Understand the art of collaboration…Sooooon”
eCommerce platforms are becoming increasing popular for small & medium retail business wanting to sell online. There is no hassle of developing a website or integrating it with other tools …
Continue reading “#madeinindia eCommerce Platforms to Build Your Own Online Store”