Enterprise Agility in Public Sector Insurance

Indian insurance market today is primarily dependent on push, tax incentives and mandatory buying for sales. There is very little customer pull, which will come from with increasing savings and disposable income. With the recent increase of FDI limit to 49% from 26% has put more pressure on public insurance companies to maintain their market …

The ‘Desi’-fication of Indian startups

Desification is an invented acronym of course. It doesn’t exist in the dictionary. Or in lexicon. Nevertheless, it most aptly describes the phenomenon of a technology companies culturally adapting to the local mindset. In this case, local as in ‘Desi’, derived from the word ‘Desh’ which literally means Nation. It’s not uncommon for successful Silicon …

Making your sales engine succeed in North America

Like many other technology entrepreneurs in India, I am the founder CEO of a software product company. We make a Global Human Resources SaaS product EmpXtrack and have over 300 customers in 20+ countries. Many of us face challenges to scale up our US Sales and explore options such as relocating to the US, hiring …

Bootstrapping – Boon or Bane for Product Startups #BootUpINDIA

On August 14th, 2014 iSPIRT, the industry enabler that is creating a vibrant eco-system for promoting, encouraging, supporting and enabling product companies out of India, organized a very useful online discussion on the concept of bootstrapping. Titled ‘Bootstrapping – Boon or Bane’, the discussion explored various facets of bootstrapping, including its relevance, benefits, limitations, and …

iSPIRT Welcomes Product Circle Donors

The world has been witness to several movements that have changed the face of history. India is not alien to these – Mahatma Gandhi’s silent revolution that finally led to Indian Independence is a shining example. About 18 months ago, a group of software product entrepreneurs got together to charter a course that would make …

SaaS Based CRM & Lead Management Software from India

Main reason behind choosing a CRM (Customer Relationship Management) & lead management software is to cut down the sales time and add to the quality of client service. With a well equipped CRM & lead management system, customer relations would improve and the process of customer tracking is going to get efficient. Due to this, …

Personalized UI: Shape Shifting

Whenever we think of Personalization the first thing that comes to mind is Amazon displaying products we are likely to be interested in. The next thing that come to mind is like advertising on the internet. A little more pondering, and Google’s search results and Facebook’s news feed would strike us as being personalized too. Notice how personalization is invariably assumed …

YO YO Honey Singh Strategy for Product Startups!

We are a product startup from Delhi NCR and to be honest, not big fans of Yo Yo Honey Singh. He started his music career as a Music Director in 2005 and for 7 years, was virtually unknown. Then, something happened in the year 2012 that catapulted him to overnight success and by 2014, his …

#BootUpINDIA – Giving Independence to Indian Startups!

Being Independent is a fundamental right of all living being. But, as entrepreneurs and startups, when we face tons of challenge and deal with sheer hardship we end up submitting to various ideas that may or may not resemble our need. Think about why you become an entrepreneur in the first place –  what is …

Who owns the Copyrights on a product?

The Company where the engineers are employed for product development OR the Company employing them OR the product development team ? This is an oft arising question in the software industry and of great relevance in fighting a corporate battle for claiming Copyright /IP and patent control of a product developed by the employees of …

If Security is Your Question, CLOUD Is The Answer

You start your computer to check the sales ledger, and are in great tremor as it was incapable of opening anything. Some sort of advertisements related to a product kept on flashing on the screen. On further investigation you realize it has been infected by virus and the nastiest part was – the antivirus on …

BrowserStack: Redefining Web Testing, Globally

BrowserStack helps you test your website (internal or public) on 300+ desktop and mobile browsers on different Windows, Mac & mobile OS flavors. It solves the problem of not having to setup and maintain multiple Virtual machines and devices to test your website. Ritesh Arora and Nakul Aggarwal are the founding team members. The strength …

From manifesto to budget to delivery

The 2014 election manifesto of the Bharatiya Janata Party (BJP) outlined how innovation, research and technology can transform India into a superpower by empowering, connecting and binding all stakeholders. The decisive mandate given to the BJP-led National Democratic Alliance, under the leadership of Narendra Modi, in the general election marked a paradigm shift in the …

Building Billion dollar product companies from India

“Flipkart raises fresh round of $1b”, “Wipro sets up $100m VC fund to invest in start-ups”, “Ratan Tata considering a personal investment in Snapdeal”, “Druva raises $25 million in a fresh round of funding” Entrepreneurship ecosystem in India currently seems to be buzzing with multiple investment rounds, acquisitions and launch of new funds. A big …

Ship Version 1.0 soon!!!!

Finishing the design and development of a product or a service is often challenging for entrepreneurs. That’s because they are so passionate about the product or service that they want to perfect it! Every feature that they think of, appears really really important to them and they want to incorporate it in the on-going development …