Those who know me well have heard a lot of stories about my experience at Zoho when they transitioned from AdventNet to Zoho. I worked there between 2001-2004 when it was quite a new thing in the indian product ecosystem to talk of Product Management etc. During that period, the company went through a very significant phase …
If a picture speaks a thousand words, a video does that 24 times per second.
Video advertising is increasingly becoming a necessity for a business in today’s fast paced world. Gone are the days when you would pen down tons of text in the “About Us” section of your website. A crisp video about your start-up can definitely make you go a long way in explaining what you offer to …
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Meet the Rickshaw Rising Challenge Winners!
The Rickshaw Rising Challenge finale took place in the first week of February 2014 in Mumbai. Fourteen entrepreneurs representing 8 teams went through a two day long boot-camp. Read more about Day-1 and Day-2. On Day 3, they pitched their business to Robin Chase (ZipCar), Harish Hande (SELCO), Judith Pollock (Shell Foundation), and Madhav Pai (EMBARQ India). We …
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‘In order to succeed in the Indian B2B marketplace, be mentally prepared for the long haul’ – Vishnu Tambi, CEO of Excellon Software
Product Nation interviewed Vishnu Tambi, CEO of Excellon Software to understand the key aspects that helped him to create a successful product company working out of a tier-2 city. In this discussion, Vishnu shares his experiences dealing with Indian customers and tips for succeeding in the Indian market. Read on… Could you describe the genesis …
Product Pricing – The biggest mistake companies make is to fix the price based on their costs
There is no magic formula for pricing a product. You can make a start by getting answers to these queries: Can you estimate the value to customer in terms of increased revenue or cost savings? How does your competition price their product? Should your product be priced higher/lower based on more/less capabilities? What is your …
Have you seen a large ship going down? I have, from close.
Polaroid Corp was a great company. Its instant photography technology ruled the world for 70 years. It served presidents, leaders, businessmen and even common people – it was the only way to take an instant picture (a position taken over by the mobile phone post 2007). It had some of the best talent, great chemical …
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@Helpshift: CRM for Thumb-driven world
Helpshift is a SaaS CRM platform for the mobile first world. Embracing the new world where messaging is more frequent than emails, it provides an in-app messaging channel of communication to connect users with companies from within their mobile apps. Helpshift is founded by Abinash Tripathy and Baishampayan Ghose (BG) who came together to build …
A “Virtual Mandate” from Silicon Valley companies for M&A
2013 was one of the most prolific years for M&A worldwide with 3169 acquisitions taking place across the globe. India had its own share of successes with RedBus, Little Eye Labs etc. going through acquisitions. However, in general, relatively few Indian startups figure on the list of acquisitions. Last week, I hosted an iSPIRT M&A …
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Hiring for your startup
This may be one of the most clichéd topics on startup land. Everyone and her mother-in-law would have a view on who should be hired and who should not be! So, I would start with a disclaimer that these are some of personal experiences in hiring for my two startups and according to me, the …
What’s Freemium Gaming?
Freemium has become the preferred business model in mobile game development, accounting for almost 93% of mobile gaming revenue in 2013. Many, if not all game developers around the world have adapted their mobile development strategy to harness the power of freemium. As counter intuitive as it may sound, “Freemium” games are in-fact more lucrative …
ClinchPad is rethinking the sales tool for small enterprises.
Delhi has stereotypically been the startup city of deals and hustlers. Infamous for people who tend to prize their ‘contacts’ and somehow this fits right into the grand scheme of things that the online sales CRM ClinchPad is based in the capital city. About Started by Cheenu Madan, ClinchPad is a SaaS based product aimed …
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Sales Wisdom from Million Dollar Product Companies
Why Buy Mine? This is the question I have kept asking myself ever since Pallav and Paras did their “Global Lean Sales” session at the #PNCamp in November. I used to send a long email before and often had to explain a lot to why we charge higher. Now I just use the below message …
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Yes! We invested in Little Eye Labs! Lots of interest in Healthcare too! – Ventureast #ThinkInvestor
ThinkInvestor is iSPIRT and ProductNation’s new initiative to serve as a catalyst between Venture Capital firms, Angels, Angel Networks and Entrepreneurs. It is to go beyond brochure ware and dig deeper into the whole life cycle of a typical investment; from introductions, funding, styles of on-going engagement, to exits. And in the process, capture their views on global …
Well Begun Is Half Done: Glimpses From iSPIRT First Year Anniversary Party
They (you’ll never know who these wise people are) say, well begun is half done. If you ask anyone connected with iSPIRT, I’m sure all of them will agree that we’ve definitely begun well, but definitely not on the ‘half done’ part! That definitely doesn’t take anything away from the impact iSPIRT has had in …
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