RickShaw Rising: Submit your Innovative Ideas to Transform the Auto-Rickshaw business

We are pleased to support an initiative led by EMBARQ which focuses on sustainable transport. They are expanding their work to engage with entrepreneurs in this space. EMBARQ has launched an initiative – RickshawRising Challenge in partnership with Shell foundation. The Rickshaw Rising Challenge 2013 recognises that the auto-rickshaw sector is ripe with the opportunity …

Indix: Building the world’s product information repository

Indix is a SaaS + Big Data product intelligence platform that allows businesses to organize, analyze, visualize and act on the world’s product information in real-time. Indix uses big data analytics and visualization to deliver actionable insights. Indix also offers APIs for developers to build product rich applications. It was founded by former Microsoft VP, …

Design and its New Role in Innovation – A Round Table led by Eskild Hansen (Nov 26th, New Delhi)

Eskild Hansen will lead a discussion with prominent design thinker in the NCR on ‘Design and its New Role in Innovation.’ Eskild Hansen is one of the most talented Danish Designers on the Scandinavian landscape. Just turned 40, he has already been in leaderships positions at Cisco and Coloplast among others after having worked with …

Complementary skills in your founding team is critical for a startup’s success – CSN Murthy, Founder and CEO, Ozonetel

ProductNation interviewed CSN Murthy, Founder and CEO of Ozonetel, a leader in cloud telephony based solutions. In this freewheeling chat, Murthy, a serial entrepreneur, shares his mantras on building a successful technology based venture. Read on… What was the motivation to start Ozonetel?  Around 2007, after the successful exit from Intoto, we examined various opportunities …

Announcing the Second list of #PNCamp attendees

Here’s the second set of attendees and more will get announced as soon as we’ve collated the registration details. Stay tuned for the updates. We’re almost full now, but if you are interested in the last remaining seats up for grabs, there are few days left and would request you to apply before 27th November. More …

Why should you attend the inaugural #PNCamp?

I mean, why should you. Haven’t you seen all this already? If that’s your question, well, no. You haven’t. The #PNCamp is the first Indian product event that brings together product professionals in a bootcamp format, designed to make you take away a wealth of information and actionable insight. Based on the highly successful iSPIRT …

What Makes a Good Product Manager: Lessons from Doers

For solo product entrepreneurs and product teams that are caught in a vicious cycle of build, release, build release, we bring some insights from “doers” that will help them differentiate through the demanding skills of product development. Deep Nishar, who leads product management at LinkedIn, had said sometime ago that a product manager needs brain …

Piracy and freemium killed the Indian software buyer

Nobody in India buys software. If the above sentence draws your attention, read on! If you are based out of India, think of the last time you bought software (yes packaged products). Now think of all your friends and guess when they bought software. Now, here’s the clincher, “When was the last time you bought …

3 Easy Pointers to Keep In Mind While Creating Delight Through User Experience

Get the Mental Model right Mental Models are essentially set of best practices in understanding users’ reason for doing things. Designing around it will create delight While Aesthetics play a big role in the immediate impression might be very important as a “buying” feature, often it will fail as a “using” feature if not done …

Sachin Tendulkar has Retired. Can we now convert a Cricketing Nation to a Product Nation?

All Institutions seek to influence the behavior of people. Nasscom Product Council and iSPIRT today, are associations, which as Institutions are seeking to influence the consumption and production behavior of Software and Technology offerings in India. Our nation is in a dire need of grass-root level, production of value-added goods/services/experiences and its consumption. As articulated …

Announcing the first list of #PNCamp attendees

Last evening was a really exciting one for Team #PNCamp. We’ve been cracking some goals we set for ourselves while building this bootcamp from scratch, and lofty as they were, the team has been reaching milestone after milestone. The incentive of putting together an event to help the ecosystem we are part of, has pushed …

The first call

The first call you make to a prospect is critical. It could make or break you. And yet, I find capable, well-meaning, highly intelligent people not putting in the effort to prepare for it. While it is obvious, and most definitely not rocket science, it helps to have a checklist to go against. I recently …

Cross-Border Alliances: Strengthening India’s Cyber-Entrepreneurs

India’s product-thinkers in the cyber-domain are a unique breed of cyber-warriors that could significantly benefit through cross-border partnerships. Credited with being one of the first nations to possess an IT road map, India has devoted additional focus to create a secure IT road map. Cybersecurity remains a critical concern for not only governments or businesses, …

#PNSummit – Two Day Gathering of Practicing Product Professionals, 4th &5th December, Pune

Using small data in a BIG way

These days there’s a huge buzz about BIG data. Everyone is now talking about investing huge in BIG data in a BIG way. But before we get all gung-ho about it and take the BIG data plunge, companies should try to figure out applicability of whatever existing data they have. This is especially true for …