iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
It’s a conference….it’s a summit….it’s a camp! Being a startup ourselves, we constantly listen to our customers (who are startups as well!) and try and come up with initiatives that solve their problems and address their pain points. In that regard, the genesis and the program design of the ProductNation Camp has come from what …
Continue reading “Scale Hacking at #PNCamp: What To Expect on Day 2 (Dec 5)”
A few days back, Sameer, Avinash and I chatted about my learnings from doing the Product Nation Playbook Roundtables as part of iSPIRT. If you’re curious what they are, here’s how iSPIRT describes this program. We convert conversations into playbooks for product entrepreneurs. Product companies need a different mindset than IT services businesses. They need to anticipate customer needs rather …
Ranjit has a PhD in Computer Science from University of Southern California and is the CEO of Germin8. In this #PNHangout we had a chance to catch up with Ranjit on the challenges of building a platform and finding the initial market fit. Market research companies world over found conducting surveys about brands and products …
Putting up #PNCamp has not been easy. And the task is only half-done. Volunteering is like an open-source movement. You learn a lot, give back, and lean upon all your co-volunteers to make things happen. There is no institution behind it, no big brother, no event manager, no marketing agency. Just volunteer passion. It’s the …
How can these 3 words go together? Experience is all about failing. We’re competing with peers. And who the hell wants to learn ?? Allow me to sell to you – India’s first true bootcamp for Product Entrepreneurs – #PNCamp, happening in Pune in December this year. “…to your context…” – watch this video about …
Bend Me, Shape Me, Anyway You Want Me – Long as you love me, It’s alright! – goes the catchy song from American Breed in 1968. It captures the essence of Responsive Design! Do not make people adapt to your web or mobile experience on various devices.. You make the user interface adapt to the device …
Continue reading “Bend Me, Shape Me, Anyway You Want Me – Responsive Design in Action!”
Exactly a month away from the inaugural #PNCamp and as schedules and attendees are being finalized, we are getting a lot of questions about what exactly is going to happen on D-Days, especially since we have told everyone we are not going to have one-to-many speaking sessions and workshops that have been the norm. I …
Continue reading “First Look – #PNCamp Day 1 (Discovery Hacking)”
The biggest challenge a start-up faces in its first year is not discovery but assertion. Assertion comes from customers agreeing that the product is of value and can provide RoI for both time and money. While advertising dollars can bring your audience to you, only quality can keep them engaged and interested. As a SaaS …
Continue reading “Demystifying SaaS conversions – a pragmatic approach to improving your website”
The Pune Round Table on Lean Sales (26 Oct 2013) could not have had product leaders with personalities as different as Kailash Katkar @QuickHeal and Pallav Nadhani @FusionCharts. In this difference lay the magic. The magic at this Round Table was in full force. Thank you Kailash for hosting us all. Round Tables are not about …
MyParichay is India’s Largest job search and career network on Facebook. The company consists of a dedicated group of successful entrepreneurs, HR professionals, and computer scientists that want to capture the spirit behind a Parichay (an introduction) from a known person to transform how people achieve their career potential and companies find the best quality …
Continue reading “MyParichay – Find jobs by leveraging your network”
PNSummit just pivoted. But only in name. And it was to reflect the true nature of what this first-ever bootcamp for product folks is all about. Many ProductNation friends asked why it was called a Summit because… hey, it is not a conference. Its more intense than a conference and much more meaningful for a …
Continue reading “What India needs is a bootcamp for existing Product folks”
Get to hear speakers at conferences every day, don’t you? Delivered over the mike, broadcast mode. Speak speak, no listen. It won’t happen. Not at PNCamp Because when folks like Dhiraj Kacker are at PNCamp, it’s not to share their story but to listen to yours. And to help you make your story the stuff that conferences are …
Continue reading “Speaking at PNCamp – Dhiraj Kacker(Canvera) and You”
ProductNation interviewed Sandeep Kumar, Founder of ProductDossier, a company focused on providing integrated project management software solutions to customers worldwide. Read on to understand the genesis of the company and the learning from the experience gained in selling to different sectors of B2B customers… What factors led to creating ProductDossier? During my professional career and …
Continue reading “ProductDossier – An integrated platform for project planning and execution”
Last weekend, we had a playbook roundtable on sales(mainly B2B) at the Ozonetel systems office in Hyderabad. Aneesh Reddy from Capillary led the RoundTable. The focus of the roundtable was on sales in product companies. This included early stage sales as well as issues faced during scaling sales. A lot of points were covered and the …
Continue reading “21st #PlaybookRT – 13 Sales Mantras for Product Selling in India – Part 1”
[ There is an interesting discussion in ProductNation on Customizable Product : An oxymoron which triggered me to write this post] I find many people use these words interchangeably. However the distinction is important and source of value. Agility can be engineered with proven techniques and best practices. With advancement in software engineering there is …