iSPIRT works to transform India into a hub for new generation software products, by addressing crucial government policy, creating market catalysts and grow the maturity of product entrepreneurs. Welcome to the Official Insights!
Video advertising is increasingly becoming a necessity for a business in today’s fast paced world. Gone are the days when you would pen down tons of text in the “About …
Continue reading “If a picture speaks a thousand words, a video does that 24 times per second.”
The Rickshaw Rising Challenge finale took place in the first week of February 2014 in Mumbai. Fourteen entrepreneurs representing 8 teams went through a two day long boot-camp. Read more …
Continue reading “Meet the Rickshaw Rising Challenge Winners!”
Product Nation interviewed Vishnu Tambi, CEO of Excellon Software to understand the key aspects that helped him to create a successful product company working out of a tier-2 city. In …
There is no magic formula for pricing a product. You can make a start by getting answers to these queries: Can you estimate the value to customer in terms of …
Polaroid Corp was a great company. Its instant photography technology ruled the world for 70 years. It served presidents, leaders, businessmen and even common people – it was the only …
Continue reading “Have you seen a large ship going down? I have, from close.”
Helpshift is a SaaS CRM platform for the mobile first world. Embracing the new world where messaging is more frequent than emails, it provides an in-app messaging channel of communication …
The Nuances of Customer Acquisition The #1 challenge for any start-up founder is Customer Acquisition. What works for Flipkart, will not work for RedBus and will not work for FreshDesk. The …
Continue reading “iSPIRT ProductNation Playbook RoundTable on Customer Acquisition. (Chennai)”
If you have an Innovative Enterprise software product or a business transforming idea that you want the world to know about, iSPIRT invites you to take part at InTech50 and …
2013 was one of the most prolific years for M&A worldwide with 3169 acquisitions taking place across the globe. India had its own share of successes with RedBus, Little Eye …
Continue reading “A “Virtual Mandate” from Silicon Valley companies for M&A”
This may be one of the most clichéd topics on startup land. Everyone and her mother-in-law would have a view on who should be hired and who should not be! …
Freemium has become the preferred business model in mobile game development, accounting for almost 93% of mobile gaming revenue in 2013. Many, if not all game developers around the world …
Delhi has stereotypically been the startup city of deals and hustlers. Infamous for people who tend to prize their ‘contacts’ and somehow this fits right into the grand scheme of …
Continue reading “ClinchPad is rethinking the sales tool for small enterprises.”
Why Buy Mine? This is the question I have kept asking myself ever since Pallav and Paras did their “Global Lean Sales” session at the #PNCamp in November. I used …
Continue reading “Sales Wisdom from Million Dollar Product Companies”
ThinkInvestor is iSPIRT and ProductNation’s new initiative to serve as a catalyst between Venture Capital firms, Angels, Angel Networks and Entrepreneurs. It is to go beyond brochure ware and dig deeper into the …
They (you’ll never know who these wise people are) say, well begun is half done. If you ask anyone connected with iSPIRT, I’m sure all of them will agree that …
Continue reading “Well Begun Is Half Done: Glimpses From iSPIRT First Year Anniversary Party”