India’s Need For Entrepreneurs and the MindSet

In 1991, the second Independence of India took place – there was an opening up of the economy that led, in its own tortuous Indian way, to the opening up …

7th #PNMeetup – Get to millions of visitors without spending money

3 founders, 25 good listeners and a rainy Delhi afternoon. Topic: “Get to millions of visitors without spending money”. It was a perfect setting for sharing of experiences by those …

Explara – The new journey begins…

There are some companies which start their business with a bang but can’t sustain their growth. Then there are other firms who seize market opportunities and add value to it. These …

Lead, but consciously nurture talent

My wife forwarded me an article recently that Booz & Co. had written on India’s leadership challenge. You can read the full article here. This confirmed something I have long …

Adaptive Product Management Professional Workshop – Bangalore

Adaptive Product Management Professional Workshop provides IT firms an option to create and transform product management and marketing professionals. Adaptive PMP can be seen as finishing school that prepares product professionals …

Adaptive Product Management Professional Workshop – Chennai

Adaptive Product Management Professional Workshop provides IT firms an option to create and transform product management and marketing professionals. Adaptive PMP can be seen as finishing school that prepares product professionals …

Adaptive Product Management Professional Workshop – Pune

Adaptive Product Management Professional Workshop provides IT firms an option to create and transform product management and marketing professionals. Adaptive PMP can be seen as finishing school that prepares product professionals …

Adaptive Product Management Professional Workshop – Mumbai

Adaptive Product Management Professional Workshop provides IT firms an option to create and transform product management and marketing professionals. Adaptive PMP can be seen as finishing school that prepares product professionals …

SaaS Pricing – the role of customer value proposition

The trend of pure-play SaaS providers and on-premise software ISVs diversifying into SaaS is on the rise. SaaS revenue for global top 10 ISVs forms 40% of all software revenues. …

3 Reasons why stories will help you win business

Your product does something unique and interesting and you tell people and they go …. Oh well, that’s great and walk away. Would you agree that they just do not …

Taming the Elephant: Using Data For Business Decisions

ProductNation is pleased to support the Fifth Elephant event in Delhi organised by HasGeek. From retail to manufacturing and health care to financial services, companies are rushing to embrace the promise …

iSPIRT Playbook Roundtable: Positioning and messaging for Product Entrepreneurs

A strong, differentiated & memorable product messaging is essential in creating traction for your product. Effective product messaging speaks directly in the langauage of your target audience. This workshop is …

Fifth iSPIRT Playbook Roundtable: Product Manager, the Skill in Demand

It is a cliché to say product management is both art and science. The product manager’s function encompasses a range of tasks, only limited by the company’s vision. Deep Nishar, …

Aurus Network CourseHub: Delivering on the promise of classroom-in-the-cloud

Aurus Network was founded in 2010 with the vision to make quality education accessible to masses at affordable prices. It is revolutionizing the way distance/online education is delivered. Aurus offers …

Product Manager, or Product Experience Manager?

In my last post Experiencing the product, or productizing the experience?, I talked about my experience with SiteZ and how their overall experience left much to be desired even though the core …